We provided Hagadone, the largest commercial printer in the state at the time, with a digital and social media strategy and social media plan execution.

Part of our process included developing a initial digital communications plan, which created a series of “how to” articles placed on their company site’s blog that would be pushed through social media. This provided a seamless integration of content that was usable for their target audience.

Aside of social media planning, SM Hawaii provided photography and graphical content for Hagadone’s social media.